[Eric]

Question: What do Fall Out Boy, Green Day, pro snowboarder/skateboarder Shawn White and the 2008 Scion xB have in common?

Answer: They all sold out and were massively successful because of it.

When the 2008 Scion xB debuted, replacing the first-generation xB that surprised us all with its boxy utility, those loyal to the Church of SCIONtology were aghast. The xB no longer looked like the box the Camry could be shipped in. Pieces of the exterior were rounded. The windshield wasn’t an old department store window. The interior layout proved tolerable for those born outside of Japan. The engine not only had power, but also featured cruise control.

The loyalists were mad. The 2008 Scion xB had sold out to mainstream sensibilities; it had become a real car.

http://scionnews.net/2009/01/23/long-term-test-2008-scion-xb/